2023: A Love Contest, World Travels, and the First Syos Beers

2023: A Love Contest, World Travels, and the First Syos Beers

2023 at Syos: a Valentine's Day Love Contest, NAMM as a reporter, new partnerships in South Korea and the US, workshops in Japan, encounters with legendary musicians in New York, and the very first Syos beers.

Continuing our look back at ten years of Syos, here's 2023.

A Valentine's Day Love Contest

For Valentine's Day, we organised the Love Contest, asking you all to share videos of your love for Syos. We were so touched by all the love we received!

The Syos Love Contest.

Back to NAMM — this time as a reporter

Of course we headed back to NAMM, and this time I turned into a reporter to tell you the story of our trip on video:

Our NAMM trip, told reporter-style.

South Korea: a partnership with Echomaster

I went back to South Korea, where we signed a partnership with Echomaster, who have been our distributor in the country ever since.

Japan: a workshop and concert with Tomoaki Baba

I also returned to Japan, where we organised a great workshop followed by a concert with Tomoaki Baba.

Syos workshop and concert with Tomoaki Baba in Japan
Our workshop and concert with Tomoaki Baba in Japan.

New York: legendary musicians

I went back to New York, where I met legendary musicians such as Donny McCaslin, Ravi Coltrane and Ismail Lumanovski.

Pauline with Ravi Coltrane and Jay Rodriguez in New York
With Ravi Coltrane and Jay Rodriguez in New York.
Our New York visit.

The first Syos beers

With the whole team, we created the first Syos beers! We made four different beers, and we're rather proud of the names we came up with :)

  • Girl from IPAnema
  • Les Pintes à Tonique
  • Tip Hop-ening
  • CannonPale AdderlAle
The first Syos beers
The first Syos beers

A new partner in the US: Sweetwater

We also started working with Sweetwater in the United States.

More in 2024.